Changes to the setup of Project Vend seem to have stabilized and, eventually, improved its business performance. CRM = Claudius given access to Customer Relationship Management software; SF2 = second vending machine in San Francisco; NYC, LON = vending machines opened in New York City and London, respectively. Note: although we refer to “phase two,” there is not a completely clean demarcation between phases; we continued to iterate on the architecture throughout.Profits made over time in Project Vend (combined across all locations). As the second phase progressed, weeks with negative profit margin were largely eliminated.
The basic setup of the second phase of Project Vend. Some elements (like the CEO and Clothius) were entirely new while others (like web search and browser use) were improvements on the previous setup.
The top 15 products sold across all the Project Vend vending machines. The left graph shows the numbers of products; the right graph shows the profit margin on each one.
